<?xml version="1.0" encoding="UTF-8"?><rss version="2.0"><channel><title>ÉPURE</title><link>https://epuremagazine.com/</link><description>The Art of Living Exceptionally</description><language>en</language><item><title>The Hotel Is the New Flagship</title><link>https://epuremagazine.com/article/hotel-is-the-new-flagship/</link><guid>https://epuremagazine.com/article/hotel-is-the-new-flagship/</guid><pubDate>Thu, 05 Nov 2026 08:00:00 +0000</pubDate><description>While fashion houses brace for a hard winter, the luxury money is moving into rooms with a view. Europe’s hotel pipeline has never been this upscale.</description></item><item><title>Hermès Takes the Crown</title><link>https://epuremagazine.com/article/hermes-takes-the-crown/</link><guid>https://epuremagazine.com/article/hermes-takes-the-crown/</guid><pubDate>Tue, 03 Nov 2026 08:00:00 +0000</pubDate><description>For the first time, Hermès outranks Louis Vuitton as the world’s most valuable luxury brand. The ranking says as much about restraint as it does about size.</description></item><item><title>ART Riverfront Hotel opens in Tbilisi</title><link>https://epuremagazine.com/article/art-riverfront-tbilisi/</link><guid>https://epuremagazine.com/article/art-riverfront-tbilisi/</guid><pubDate>Sat, 31 Oct 2026 08:00:00 +0000</pubDate><description>Two prime ministers opened a $68 million five-star hotel on the Kura. It is the clearest sign yet of Azerbaijani capital shaping Georgia’s luxury map.</description></item><item><title>The First Cortina opens 4 December</title><link>https://epuremagazine.com/article/the-first-cortina/</link><guid>https://epuremagazine.com/article/the-first-cortina/</guid><pubDate>Fri, 30 Oct 2026 08:00:00 +0000</pubDate><description>The First Cortina opens on 4 December with 76 balconied rooms, a two-level REVĪVŌ spa and a view that does most of the work.</description></item><item><title>Art Basel Paris, Cut Short</title><link>https://epuremagazine.com/article/art-basel-paris-cut-short/</link><guid>https://epuremagazine.com/article/art-basel-paris-cut-short/</guid><pubDate>Wed, 28 Oct 2026 08:00:00 +0000</pubDate><description>The fair’s fifth edition closed two days early as protests loomed. The previews, by most accounts, had already done the selling.</description></item><item><title>Gucci’s Long Road Back</title><link>https://epuremagazine.com/article/guccis-long-road-back/</link><guid>https://epuremagazine.com/article/guccis-long-road-back/</guid><pubDate>Fri, 23 Oct 2026 08:00:00 +0000</pubDate><description>Kering’s third quarter held steady on paper. Underneath, Gucci kept shrinking — and jewellery quietly became the group’s brightest line.</description></item><item><title>The Mediterranean’s Class of 2026</title><link>https://epuremagazine.com/article/mediterranean-class-of-2026/</link><guid>https://epuremagazine.com/article/mediterranean-class-of-2026/</guid><pubDate>Tue, 20 Oct 2026 08:00:00 +0000</pubDate><description>A private island off Provence, Mandarin Oriental’s first Mallorca address and a new Rhodes resort: the season’s openings, in one place.</description></item><item><title>A Second Act for Ebel</title><link>https://epuremagazine.com/article/a-second-act-for-ebel/</link><guid>https://epuremagazine.com/article/a-second-act-for-ebel/</guid><pubDate>Thu, 08 Oct 2026 08:00:00 +0000</pubDate><description>An independent watchmaker, a couture house and a veteran CEO have bought a 1911 Swiss maison for $66.5 million. The people involved explain the bet.</description></item><item><title>Almaty’s Luxury Gap</title><link>https://epuremagazine.com/article/almaty-luxury-gap/</link><guid>https://epuremagazine.com/article/almaty-luxury-gap/</guid><pubDate>Fri, 25 Sep 2026 08:00:00 +0000</pubDate><description>Central Asia’s most developed hotel market still has more demand than rooms at the top end. The industry has noticed.</description></item><item><title>Uzbekistan courts the high-end traveller</title><link>https://epuremagazine.com/article/uzbekistan-high-end/</link><guid>https://epuremagazine.com/article/uzbekistan-high-end/</guid><pubDate>Tue, 15 Sep 2026 08:00:00 +0000</pubDate><description>High-speed rail, a planned luxury train and a push from the trade: Uzbekistan wants the traveller who stays for the tilework, not the photo.</description></item><item><title>PASHA and Marriott plan The Ritz-Carlton Baku, Zagulba</title><link>https://epuremagazine.com/article/baku-ritz-carlton-zagulba/</link><guid>https://epuremagazine.com/article/baku-ritz-carlton-zagulba/</guid><pubDate>Fri, 04 Sep 2026 08:00:00 +0000</pubDate><description>A Caspian resort, 238 more branded residences and a Le Méridien in Tbilisi: what the new PASHA–Marriott agreement means for the region.</description></item></channel></rss>